ALASKA: “TOURISM/GETAWAY”

The Target Market assigned are the working professionals who are busy. They take vacations to places like Cabo, or the Bahamas, and would normally never consider Alaska as a vacation destination.

Each project here I wanted copy that was short, to the point, and relatable for people usually stuck somewhere not as vast or beautiful that Alaska could offer.

I wanted to first put in pleasures that you can sit back and just watch and relax that can halt the busy mind and body. A wonder from nature and natural elements exclusive to Alaska.

The Last two came about as people might find that friends, family, and even (for many working professionals) themselves are to often glued to their phones/tablets and Alaska could be a solution. Furthermore inspired by a few social media mangers I follow on Twitter whom openly stated and requested down time away from any and all social media they’ve been juggling just to relax.